Digital Print Media

Wide Format Print Media Applications and Tips

Vehicle Wrap Trends – 2014 Mid-year Report

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Lets take a mid-year look at three rising and falling wrap trends for 2014:

TRENDING UP

Trend #1. Mixed Finishes / Textured Accents – Back matte with carbon fiber accents like this wrap by West Coast Custom Wraps are trending upward.
Trend #2 – Printable Metallic Wrap Media – Solid color metallic wraps have been around for several years now. Lately, we are seeing more wrap designers stepping up the level of creativity by adding printed graphics.
Trend #3 – Chalkboard Wrap Vinyl (and other unique finishes) – MACtac recently introduced a product called WallChalker, which is a printable chalkboard vinyl – but it’s not recommended for vehicles. It’s interesting to speculate whether or not we will see material like this offered for vehicles as well.

TRENDING DOWN

Downward Trend #1 – 3D Wrap Effects – Unless they are executed extremely well 3D wrap effects can appear unoriginal.
Downward Trend #2 – Matte Black – Even though it looks sharp and still catches the eyes of onlookers, matte black wraps are becoming quite common. Trend-setters will move away from this look soon.
Downward Trend #3 – Cluttered Graphics – When wraps first hit the scene, it seemed like designers did not know what to do with this new oddly shaped canvas. Graphics thrown together without the use of basic design fundamentals make for an eye-sore.

UV Printable Wall Chalkboard Media

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mactac-WallChalker wallCHALKER is a new true black vinyl-based UV printable chalkboard media. Virtually any flat surface is a canvas for wallCHALKER. It contains an aggressive removable adhesive that is strong enough to support large size applications yet remove cleanly. wallCHALKER can last up to five years outdoor, making it a very durable an adaptable option at a fraction of the cost of chalkboard paint.

wallCAHLKER Installation

“Simply prep the surface by removing any contaminants with isopropyl alcohol and make sure the service is dry and over 50 degrees before you install. wallCHALKER can be UV printed – this allows you to customize for menu boards or wall designs.

Both traditional chalk and contemporary liquid chalk me used to write for draw on your wallCHALKER creation. Any felt eraser or your MACtac felt squeegee will work great to erase traditional chalk while a damp sponge or cloth is used to remove liquid chalk.

Once installed, just like a traditional chalkboard it’s a good idea to prime your wallCHALKER by covering the whole board with traditional chalk and then wiping it off – this prevents future ghosting.”

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